Define “user experience” (UX) in relation to HubSpot-administered content.

User experience (UX) in the context of HubSpot-administered content refers to the interaction users have with that content. This encompasses how users perceive and engage with the website or the content presented on it. It involves multiple aspects, such as the usability, accessibility, and enjoyment of the content. Good UX is achieved when users can easily navigate the content, find the information they need, and have a positive overall experience, which is crucial for retaining users and achieving marketing goals.

While aesthetic appeal is certainly a factor that can influence user experience, it is not the defining component. Similarly, website loading speed affects UX but is only one part of the broader experience. Focusing solely on speed or counting the number of user interactions fails to capture the comprehensive interaction users have with the content, which is critical for understanding and improving user experience.