Where can you enhance the on-page SEO of a blog post in HubSpot?

Enhancing the on-page SEO of a blog post in HubSpot occurs primarily in the optimize tab within the blog post editor. This tab provides tools and features specifically designed to improve the SEO performance of the content being published. Here, users can work on various SEO elements such as keywords, meta descriptions, and readability scores, all of which are crucial for ensuring that the content ranks well in search engine results.

Additionally, the optimize tab may offer suggestions for improvements based on the content and the target keywords entered, helping to guide marketers in their strategy to enhance visibility and engagement. Focusing on this specific area ensures that the blog posts are not only well-written but also strategically set up to attract organic traffic. This targeted approach optimizes the content effectively as opposed to broader settings found in other areas of HubSpot.