Which practice can enhance your ranking in search engine results?

Linking to authoritative sources is a practice that can significantly enhance your ranking in search engine results. This strategy can improve the credibility and trustworthiness of your content. When you link to well-respected and reputable websites, search engines recognize that your content is backed by reliable information, which can positively influence your site's authority score.

Additionally, by providing links to authoritative sources, you enhance the value of your content for readers, as they gain access to additional relevant information. This practice can lead to lower bounce rates and higher engagement rates, both of which are favorable signals to search engines. It also encourages other sites to link back to your content, further boosting your search visibility.

In contrast, using fewer keywords may result in missing out on essential search queries, embedding videos without metadata can hinder their discoverability, and adding affiliate links without relevant context might limit the content's credibility. Therefore, linking to authoritative sources is a holistic approach aimed at providing valuable content while building credibility in the eyes of search engines.